20 Oct Cell-Ed’s COVID-19 Impact Story – Critical Communications & Education
Everyone has their COVID-19 stories, when you first heard about it, how it impacted you and your network of friends – families – co-workers, and what you’re doing to keep sane and safe. Cell-Ed has their own COVID-19 story to tell.
In early March, even before all of the US shutdowns but after some of the tragic events we were monitoring closely in Europe and Asia, our team got together to discuss how Cell-Ed could be a champion against rampant misinformation. We wanted to provide critical messaging and make it easy for our government agencies, businesses, and non-profit partners to share important safety information with vulnerable people with language and literacy challenges who don’t have 24/7 internet and TV access.
Our team worked night and day to quickly create helpful COVID-19 safety content. We made these COVID-19 guides as well as Cell-Ed’s Essential Skills catalog available for free for 1 million learners thanks to the support of our Founding Partners (Barbara Bush Foundation, Dollar General Foundation, AT&T Foundation, KaiOS, and the States of California and New York). Learn more about how this program works here.
Over 250,000 people have already been positively impacted by the Cell-Ed safety and key information initiatives in over 43 countries around the world including North America, South America, Eastern and Western Europe, Middle East, Africa, South East Asia and Asia. In the US, Cell-Ed’s critical information is supporting people in 42 states plus Washington DC.
In addition, many of our partners asked Cell-Ed to provide mobile-first solutions to help reach and teach their populations by providing accessible information and mobile learning even as countries shut down.
For example, our partnership with Impact(Ed) in Kenya, Nigeria, and Ghana was expanded from a mobile professional development solution for teachers to a community-wide solution delivering dozens of critical public health and safety messages to tens of thousands of households, and free phone-based math and reading courses to vulnerable girls.
Cell-Ed was recognized by UNESCO as a distance learning solution, and we received a grant from Barclays Bank and Unreasonable Group to continue our important COVID-19 work.
How can we help you develop the urgent communication and distance learning program to support your vulnerable populations?
We’d love to talk with you and partner up to continue to do the work that we all love and know our vulnerable friends need. Please reach out.